THE LAFAYETTE REPORT: December 2009

Resources for ActiveRain Training and Support - Become an ActiveRain Blogger Today

 

Just one of the many reasons that I recommend to our agents to join ActiveRain and start blogging today - Great support... Great Learning Tools - Start your ActiveRain blog today by clicking on Join ActiveRain.

 

Via Brad Andersohn ~ Community Manager (ActiveRain):

Resources for ActiveRain Training and Support

Are you a new member on ActiveRain?  Are you looking for the manual or guide?  Do you have questions, feel lost or overwhelmed by all the cool stuff ActiveRain has to offer?  Help is here, but do you know where to find it?  Many of the questions, calls, emails, and tickets I receive always start off with, "How do I.....?"

Here are some of the best resources for ActiveRain training, coaching, and support. 

  • Getting Started on ActiveRain - A post to help you get started
    The "Getting Started" link located on the main ActiveRain Page
  • ActiveRain Training Webinars - Webinars for new members
    Webinars held Tuesdays and Thursdays - Here's the Calendar
  • Real Estate RainCamps - "Live" Conference for Members and Non-Members
    RainCamp.com teaches you more in a day than you could learn in a year
  • The Help/FAQ Group - Multitude of member contributed tutorials
    Help/FAQ group provides members a place to share and learn
  • The ActiveRain Guide - Blog featuring multi-authored Instructions
    ActiveRainGuide.com culmination of members posts to support YOU
  • The "Search" Tool - Keyword or Phrase Search Tool for members
    Searching ActiveRain couldn't be easier using the AR "Search"
  • ActiveBrad Tutorials - Blog posts written for members needing help
    This is an eBook I have been building since I joined ActiveRain back in 02/07

Now that you've seen all the places to learn and get support, are you still unsure where to start?  Here's my suggestion.  If I were brand new to ActiveRain, or had signed up a while back and were just returning, I would make it a point to at least visit each of the above links to become familiar with what help, support, and training is available here, then I would go sign up for one or two of Steven Graham's Training webinars. 

For details on what's covered, here's a link.

We are constantly trying to improve and enhance the Network and Community.  We will continue trying to provide you with the support and necessary tools and training to help you make the most and best use of your time here.  If you are new to ActiveRain, we welcome you aboard. If you're a returning member and notice things look a bit different around here, then this post is for you too, and we welcome you back.  I'm excited and looking forward to witnessing your growth and successes in the "Rain!"

The ABC's of ActiveRain

ActiveRain Blogging Can Deliver Excellent Feeds Google Harnesses.  Individuals Journaling Knowledge, Literally Manifests Numerous Opportunities Producing Quality Results.  So Try Utilizing Various Wisdoms, X-ert Yourself Zestfully!  Wow, that was kinda fun! :-)


                    

"RainMaker" Special - Signup Here and Get New Member Discount
RainCamp™ - "Because The Way We Do Business Online Has Changed!"

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PREA SIGNATURE REALTY

Download Property BrochuresView Our Listing PresentationWatch Our Property Videos on YouTube

PREA Signature Realty is a full service brokerage located at 1709 Park Avenue in the Lafayette Square neighborhood of the City of St. Louis.  PREA Signature proudly serves the following city neighborhoods:  Lafayette Square, Soulard, Benton Park, Benton Park West, Downtown Loft District, Forest Park Southwest, Central West End, Tower Grove East, Tower Grove South, Compton Heights, Shaw, The Hill, Dogtown, Carondelet, Holly Hills, St. Louis Hills, Dutchtown, and the Other Historic Neighborhoods of the City of Saint Louis, Missouri. 

The opinions expressed herein represent the opinions of the author only and do not reflect the opinions of PREA Signature Realty.  All photos and written content were produced by PREA Signature Realty.  All Rights Reserved - PREA Signature Realty (2009).  This content may not be reproduced or reprinted, except for Active Rain re-blogging, without express written permission of PREA Signature Realty.

For more information, visit our website at www.PREASignatureRealty.com or contact Ryan Shaughnessy at 314-971-4381 or send an email to Ryan@PREASignatureRealty.com

The Missouri Housing Development Commission Announces New Real Estate Tax Assistance Program

MHDC - New Real Estate Tax Assistance ProgramThe Missouri Housing Development Commission approved on December 18, 2009, a $35 million economic development package which included $15 million to fund a new Real Estate Tax Assistance Program.   The new Real Estate Tax Assistance Program  is intended to provide funding for the payment of the first year of property taxes for qualified home buyers who purchase a new or existing home after January 1, 2010.   The new Real Estate Tax Assistance Program also includes funding for energy efficiency and energy conservation repairs and improvements. 

Here is an overview of the new MHDC Real Estate Tax Assistance Program:

  • Who is Eligible for the MHDC Real Estate Tax Assistance Program? Purchasers must meet the ncome eligibility guidelines set by the MHDC.  Depending on the location of the home, the household income limit guidelines for low to moderate income persons or families range from $58,300 to $98,560.
  • What Property is Eligible for the MHDC Real Estate Tax Assistance Program?  The assistance grants under the new MHDC program are available only for owner-occupied purchases only.
  • When does the MHDC Real Estate Tax Assistance Program Start?  The assistance grants under the new MHDC pgraom are available for properties purchased after January 1, 2010.  The funding for this program is limited and is available on a first-come, first-served basis.
  • How much of the Property Tax Bill could be Paid under the MHDC Real Estate Tax Assistance Program? Income qualified purchasers are eligible to receive $1,250 or the amount of their first year's real estate tax bill, whichever is highest, when they purchase a new or existing residential home. An income-qualified individual or family can enhance this base amount, up to $1,750, if they purchase an energy-efficient new home or make energy efficient improvements to an existing home that is purchased. These improvements must be made prior to closing or within 60 days of closing. 
  • How do Missourians Apply for Assistance under the MHDC Real Estate Tax Assistance Program?  The MHDC will be issuing program guidelines, forms and affidavits to be executed at closing for this program shortly.  Additional receipts and documentation will be required for proof of energy efficient improvements.
  • What Energy Efficiency and Conservation Improvements and Repairs are Eligible for the Additional Incentive under the MHDC Real Estate Tax Assistance Program? Eligible improvements include installing high-performance windows, house wraps, programmable thermostat controls, water-efficient toilets and faucets, and energy-efficient water heaters, lighting and appliances; sealing heating and air conditioning ductwork; caulking; insulating water heater pipes; increasing the R-value of insulation in crawl spaces and attics; and conducting on-site energy efficiency inspections and tests, including a blower door test, which tests the overall energy efficiency of the house, and a duct blaster test, which tests how much the air ductwork leaks.

Purchasing a new home in the City of St. Louis?  Contact Ryan Shaughnessy at PREA Signature Realty at 314-971-4381 to discuss how the MHDC Real Tax Assistance Program, Federal Tax Credit, and other programs can be used to assist you in purchaing your new home.

 

 

 

 

 

________________________________________________________________________________________________

PREA SIGNATURE REALTY

Download Property BrochuresView Our Listing PresentationWatch Our Property Videos on YouTube

PREA Signature Realty is a full service brokerage located at 1709 Park Avenue in the Lafayette Square neighborhood of the City of St. Louis.  PREA Signature proudly serves the following city neighborhoods:  Lafayette Square, Soulard, Benton Park, Benton Park West, Downtown Loft District, Forest Park Southwest, Central West End, Tower Grove East, Tower Grove South, Compton Heights, Shaw, The Hill, Dogtown, Carondelet, Holly Hills, St. Louis Hills, Dutchtown, and the Other Historic Neighborhoods of the City of Saint Louis, Missouri. 

The opinions expressed herein represent the opinions of the author only and do not reflect the opinions of PREA Signature Realty.  All photos and written content were produced by PREA Signature Realty.  All Rights Reserved - PREA Signature Realty (2009).  This content may not be reproduced or reprinted, except for Active Rain re-blogging, without express written permission of PREA Signature Realty.

For more information, visit our website at www.PREASignatureRealty.com or contact Ryan Shaughnessy at 314-971-4381 or send an email to Ryan@PREASignatureRealty.com

Women's Council of Realtors - Metro St. Louis Chapter -Congratulations to Michelle Silies on her Selection as a part of the 2010 Leadership Class

WCR St Louis 2010 Leadership ClassOn December 6, 2009, the Metropolitan St. Louis Chapter of the Women's Council of Realtors announced the members selected for the 2010 Leadership Program.

The Leadership Program is a pilot program developed by the Metropolitan St. Louis Chapter to identify future WCR leaders and to provide them with intensive leadership training.  The program includes:

  • Self-Study
  • Seminars and Other Workshops
  • Networking Events with St. Louis Women Business Leaders
  • Attendance at the WCR National Leadership Summit
  • Class Project focusing on Projects intended to Develop New WCR Programs and Improve Existing WCR Programs

Congratulation to Michelle Silies. Managing Broker of PREA Signature Realty, on her inclusion in the 2010 Leadership Program.

________________________________________________________________________________________________

PREA SIGNATURE REALTY

Download Property BrochuresView Our Listing PresentationWatch Our Property Videos on YouTube

PREA Signature Realty is a full service brokerage located at 1709 Park Avenue in the Lafayette Square neighborhood of the City of St. Louis.  PREA Signature proudly serves the following city neighborhoods:  Lafayette Square, Soulard, Benton Park, Benton Park West, Downtown Loft District, Forest Park Southwest, Central West End, Tower Grove East, Tower Grove South, Compton Heights, Shaw, The Hill, Dogtown, Carondelet, Holly Hills, St. Louis Hills, Dutchtown, and the Other Historic Neighborhoods of the City of Saint Louis, Missouri. 

The opinions expressed herein represent the opinions of the author only and do not reflect the opinions of PREA Signature Realty.  All photos and written content were produced by PREA Signature Realty.  All Rights Reserved - PREA Signature Realty (2009).  This content may not be reproduced or reprinted, except for Active Rain re-blogging, without express written permission of PREA Signature Realty.

For more information, visit our website at www.PREASignatureRealty.com or contact Ryan Shaughnessy at 314-971-4381 or send an email to Ryan@PREASignatureRealty.com

OMG! Have you seen this list of Speakers for the upcoming Virtual BarCamp? (officially a MUST ATTEND EVENT)

Great line-up of speakers... St. Louis Realtors and WCR Members don't miss out on the opportunity for FREE tech and social media training.

Via Real Estate Tomato (Real Estate Tomato):

Meet the speakers that will present at the FREE  Virtual Real Estate BarCamp on January 4th.  

The below are listed in alphabetical order by last name.

This actual list will be updated (on the website) to represent a chronological order based on session times as we near the live event.

Susan AdlerNameSusan Adler
Company: Realtor/Partner, Keller Williams of Essex, Union & Morris Counties
WebsiteSueAdler.com
Session: To Be Determined
Time: To Be Determined
Bio: Sue has been the #1 Keller Williams agent in NJ for the past five years, and leads one of the top KW teams in the country, with annual production averaging $50 million in sales in recent years. In 2009, 80% of her team’s business was “repeat”, “referral” or “reputation”.

Name: Brad Andersohn
Company: ActiveRain
WebsiteActiveRain.com
Session: To Be Determined
Time: To Be Determined
Bio: Community Manager for ActiveRain.  Brad has over 25 years experience in the Real Estate Industry, and has helped thousands of Industry professionals find solutions to their daily tasks and challenges through the uses of technology and his resources.  Founder of Agent Assist, RE411, and RETechWorld.  Brad is a coach, consultant, and trainer on using Social Media and technology to grow Business and Community.

Name: Teresa Boardman
Company: Saint Paul Home Realty
WebsiteSaintPaulRealEstateBlog.com
Session: To Be Determined
Time: To Be Determined
Bio: Teresa Boardman is a Realtor, and licensed Minnesota real estate broker with Saint Paul Home Realty.  She is also a blogger, writer, photographer and speaker.  Although she claims to be anti-social, it is clear that her online social reach is most impressive.

joel burslemName: Joel Burslem
Company: 1000 Watt Consulting
Website1000WattConsulting.com
Session: To Be Determined
Time: To Be Determined
Bio: Joel is a seasoned new media strategist and communications professional and joins 1000watt with over 10 years of experience in consumer marketing, public relations and Internet marketing.  He is founder of the Future of Real Estate Marketing, one of the oldest and most widely read real estate blogs (Compete). Named one of the Top 25 Most Influential Real Estate bloggers in 2007 and 2008, Joel regularly speaks about technology and real estate marketing to audiences across the nation and he is frequently called upon to comment on these subjects by mainstream media like New York Times, BusinessWeek, International Herald Tribune and the Wall Street Journal.

Name: Brad Carroll
Company: Dakno Marketing
WebsiteDakno.com
Session: To Be Determined
Time: To Be Determined
Bio: As the owner of Dakno Marketing and Internet and Technology Coach for CKG International, Brad couples his expertise in online marketing technology with a keen understanding of real estate. A Consultant,Speaker, Innovator, and Business Leader, he currently heads an experienced team of marketers and developers while serving as a personal Web & Marketing Consultant to many of the top speakers, coaches and REALTORS in the industry.

Name: Sherry Chris
Company: Better Homes & Gardens Real Estate
WebsiteBHGRealEstateBlog.com
Session: To Be Determined
Time: To Be Determined
Bio: Sherry Chris was appointed President and CEO of Better Homes and Gardens Real Estate LLC in October 2007. Well known within the real estate industry, Sherry is a frequent speaker at real estate and technology conferences. She has served, and continues to serve, on a number of industry- and technology-related advisory boards, including Trulia and Google Real Estate, and she is a past chairman of The Realty Alliance.

Name: Amy Chorew
Company: The Tech Byte
WebsiteTheTechByte.com
Session: To Be Determined
Time: To Be Determined
Bio: Amy Chorew is a national speaker highly experienced in helping business owners maximize the opportunities that technology offers them. In 2009, Amy became a member of the SMMInstitute to help her client gain the knowledge and tools to move from traditional marketing to Web 2.0 marketing. Amy has created a webinar and coaching series that companies are using to help them thrive in this market.

Name: Jim Cronin
Company: Real Estate Tomato
WebsiteRealEstateTomato.com
Session: To Be Determined
Time: To Be Determined
Bio: President and founder of Real Estate Tomato, Jim Cronin has helped thousands of Realtors develop a superior internet presence. His focus is on personal training, the embrace of social media, and the development of beautiful and powerful blogsites.

Name: Rob Hahn
Company: 7DS Associates
Website7DSAssociates.com
Session: To Be Determined
Time: To Be Determined
Bio: Robert Hahn is the Managing Partner of 7DS Associates, a marketing, technology and strategy consultancy focusing on the real estate industry. A veteran of the online world since the pre-Netscape Internet, Robert got into the real estate industry at Realogy, overseeing the interactive marketing and technology for the commercial brand. At 7DS, his focus is on helping clients take an integrated, evidence-driven approach to real estate, combining strategy, marketing, operations, and technology. A frequent speaker at industry events, Robert writes on transformation in the real estate industry, and blogs at 7DS Associates as well as his personal blog, The Notorious R.O.B. You can find him on Twitter: @robhahn.

Name: Ross Hair
Company: eRealEstate.com
WebsiteeRealEstate.com
Session: To Be Determined
Time: To Be Determined
Bio: Ross Hair is the Real Estate Advocate and President of eRealEstate.com, a social network for real estate investors and professionals.

Name: Stacey Harmon
Company: Harmon Enterprises
WebsiteHarmonEnterprises.com
Session: To Be Determined
Time: To Be Determined
Bio: I show real estate people how to make the web and technology work for them.

Name: Brad Inman
Company: Inman News
WebsiteInman.com
Session: To Be Determined
Time: To Be Determined
Bio: Bradley J. Inman is an entrepreneur, journalist and technology expert. TurnHere is the most recent company to be founded by Mr. Inman, famous for highly-successful Internet content businesses including Inman News and Homegain.com which he sold in 2005 to Classified Ventures

Name: Matt Johnson
Company: ListingMoves.com
WebsiteListingMoves.com
Session: To Be Determined
Time: To Be Determined
Bio: Matt Johnson is the founder and CEO of ListingMoves.com. He is an entrepreneur at heart with a background in sales, financing and real estate investment. He found his true passion in technology about two years ago. Since he was a real estate agent himself, he understands how difficult it is to be successful in the business. He has been working hard towards an online and streamlined real estate solution.

Name: Tara Jones
Company: Reel Productions TV
WebsiteReelProductions.tv
Session: To Be Determined
Time: To Be Determined
Bio: Jones is an Emmy™ award winning journalist that has been in the broadcast television industry for 17 years. More than a decade has been reporting and anchoring across the country for ABC, NBC and CBS affiliates including the #1 television station in the country. Tara is also a licensed real estate agent and has now married her two careers into one with Reel Productions TV. As the co-owner and spokesperson for Reel Productions TV, Tara is able to showcase dozens of homes, communities and businesses throughout the country providing an innovative tool that gives unlimited exposure to agent’s listings, builder’s developments and business owner’s dreams.

Name: Pat Kitano
Company: Domus Consulting Group
WebsiteMediaTransparent.com
Session: To Be Determined
Time: To Be Determined
Bio: Pat Kitano is Founder of Domus Media, a division of Domus Consulting Group, a management consulting firm working with media/publishing, real estate, retail and consumer product companies, and Web 2.0 companies to upgrade their 1.0 brochureware-like websites into social media systems.

Name: Mark Madsen
Company: Raintree Mortgage Services
WebsiteMyFHAMortgageBlog.com
Session: To Be Determined
Time: To Be Determined
Bio: Social Media and Communications Director for Raintree Mortgage Services in Las Vegas, NV.

Name: Mike Mueller
Company: Are We Connected
WebsiteAreWeConnected.com
Session: To Be Determined
Time: To Be Determined
Bio: Mike is a former Mortgage Banker, Mortgage Broker turned “Tech Geek” who specializes in Social Media Consulting. He is a builder of engaging Custom Facebook Business Pages, blogs and social media engagement plans for his clients.  Mike writes AreWeConnected.com, a blog dealing with social media and technology as it pertains towards real estate. He publishes articles in the San Francisco Examiner and the BusinessWeek Exchange. AreWeConnected is listed in Alltop and ranked by AdAge. He has been interviewed and quoted in articles for BankRate, Scripps, the San Jose Mercury News and others, (including the front page of The Wall Street Journal for writing mortgage related Haikus).

Name: Nicole Nicolay
Company: MyTechOpinion
WebsiteMyTechOpinion.com
Session: To Be Determined
Time: To Be Determined
Bio: Nicole is extremely passionate about learning and sharing…and it shows her in writing! As a founder, author and editor at MyTechOpinion.com, she focuses on providing her readers with a comprehensive technology base for the real estate industry. She recognizes the importance of both on and offline marketing strategies for real estate professionals and offers knowledgeable how-to solutions for implementation. In addition, Nicole authored “Twitter for Real Estate Twits”, the only Twitter how-to guide created specifically for teaching real estate professionals how to use Twitter. She is also the originator the “Tweet Plan” which outlines how to maximize your Twitter efforts by becoming your network’s trusted advisor.  Nicole was named one of the 25 Most Influential Bloggers in Real Estate for 2008 by Inman News and one of the Top 12 Women Real Estate Bloggers by Sellsius.

Name: Darin Persinger
Company: Productivity Junkies
WebsiteProductivityJunkies.com
Session: To Be Determined
Time: To Be Determined
Bio: Darin Persinger is an 11 year veteran in the Real Estate industry with sales, management, leadership and training experience. He was a certified trainer for Keller Williams. He successfully coaches agents one on one. He provides agents with the vital learning tools to be successful in the Real Estate industry both through his writing and in group training classes. Earlier, he was the CEO/Team Leader/Business coach for Keller Williams Madison East. Before that, he was a Regional Manager for Century 21 Affiliated. He has recruited new and experienced agents, trained and coached agents to great levels of success. Before any of that, he tried to make a living as a sponsored wakeboarder.

Name: Jonathan Rivera
Company: Real-TechGuy
WebsiteReal-TechGuy.com
Session: To Be Determined
Time: To Be Determined
Bio: The purpose of Real-TechGuy.com is to help my fellow real estate agents understand how they can leverage current technology to make their lives easier.

Name: Steve Rosenbaum
Company: Social Media Dos and Don’ts
WebsiteSteveRosenbaum.com
Session: To Be Determined
Time: To Be Determined
Bio: Steve Rosenbaum helps companies large and small integrate a profitable sales, marketing and social media networking strategy.   Current clients include restaurants, builders, authors, financial companies, stocks and options, manufacturers, realtors, attorneys, webmasters, advertising agencies, radio stations, television stations and consumer products companies..

Name: Bernice Ross
Company: Real Estate Coach
WebsiteRealEstateCoach.com
Session: To Be Determined
Time: To Be Determined
Bio: Nationally syndicated columnist, author, trainer, and speaker, Bernice Ross couples her expertise as a Master Certified Coach with 30 years of real estate sales experience. From 1993 to 1997, she served as Executive Director of Training for the 4,000 agent Prudential Jon Douglas Company. With over 400 published articles to her credit, Inman News called Bernice “America’s top real estate coach.” She is the author of “Waging War on Real Estate’s Discounters” plus her latest new book, “Real Estate Dough: Your Recipe for Real Estate Success.” Bernice is also the creator of an exciting new real estate negotiation game called “Real Estate Dough Negotiation.” Visit Bernice’s Luxury Real Estate Blog at LuxuryClues.com.

Name: Glenn Sanford
Company: eXp Realty
WebsiteeXpRealty.com
Session: To Be Determined
Time: To Be Determined
Bio: Entreprenuer / Marketer / Judo Coach / Owner: eXp Realty & Working The Magic LLC and of course an all round Great Guy.

Name: Mike Simonsen
Company: Altos Research
WebsiteAltosResearch.com
Session: To Be Determined
Time: To Be Determined
Bio: Michael Simonsen is co-founder and CEO of Altos Research Corp., the premier source of real-time real estate market intelligence for thousands of local markets around the country. The company helps real estate agents and brokers easily reach their clients through innovative local real estate market analytics, reporting, and web tools.

Name: Jay Thomspon
Company: Thompson’s Realty
WebsitePhoenixRealEstateGuy.com
Session: To Be Determined
Time: To Be Determined
Bio: Jay is a real estate broker, father, husband and all-around nice guy. He likes to volunteer for what some people consider crazy things–like serving on his Home Owners Association board of directors, or getting on the Town of Gilbert’s Human Relations Commission. Jay even served as a substitute teacher at his kids K-8 school. The kids at the school frequently said he was “the coolest sub ever”. His autograph is highly sought after by students under 9 years old.

Name: Kendra Todd
Company: Kendra Todd Group
WebsiteKendraTodd.com
Session: To Be Determined
Time: To Be Determined
Bio: Apprentice Winner & Host of HGTV’s “My House Is Worth What?

Name: Jeff Turner
Company: Zeek Interactive
WebsiteZeek.com
Session: To Be Determined
Time: To Be Determined
Bio: Jeff currently serves as President of Zeek Interactive, and is the creative force behind Real Estate Shows. He is also widely-regarded as a thought leader in the area of social media marketing strategy and execution, and a sought after speaker.

Name: Zillow (To Be Determined)
Company: Zillow
WebsiteZillow.com
Session: To Be Determined
Time: To Be Determined
Bio: To Be Determined.

 

________________________________________________________________________________________________

PREA SIGNATURE REALTY

Download Property BrochuresView Our Listing PresentationWatch Our Property Videos on YouTube

PREA Signature Realty is a full service brokerage located at 1709 Park Avenue in the Lafayette Square neighborhood of the City of St. Louis.  PREA Signature proudly serves the following city neighborhoods:  Lafayette Square, Soulard, Benton Park, Benton Park West, Downtown Loft District, Forest Park Southwest, Central West End, Tower Grove East, Tower Grove South, Compton Heights, Shaw, The Hill, Dogtown, Carondelet, Holly Hills, St. Louis Hills, Dutchtown, and the Other Historic Neighborhoods of the City of Saint Louis, Missouri. 

The opinions expressed herein represent the opinions of the author only and do not reflect the opinions of PREA Signature Realty.  All photos and written content were produced by PREA Signature Realty.  All Rights Reserved - PREA Signature Realty (2009).  This content may not be reproduced or reprinted, except for Active Rain re-blogging, without express written permission of PREA Signature Realty.

For more information, visit our website at www.PREASignatureRealty.com or contact Ryan Shaughnessy at 314-971-4381 or send an email to Ryan@PREASignatureRealty.com

5 Reasons Why

Via Mike Mueller (Tech and Social Media Consultant):

It’s no secret I’m a fan of the Facebook (Fan) Business Page.  I also have a few real estate clients.  Hence it’s no surprise that I have built quite a few Custom Facebook Business Pages for real estate agents.  Here’s a few:http://www.flickr.com/photos/mikemueller/sets/72157622207611298/detail/

Not a single day goes by that someone doesn’t ask the big question

WHY?

Make no mistake it’s a very valid question. 

Here’s the 5 reasons I think every agent needs a Facebook Page:

by thms.nl “SEO – a Facebook Page is indexed by all the major search engines as well as Facebook itself.  Wait there’s more.  If it’s indexed it’s also Page Ranked.  Want more?  Most every link on the Page has “Follow” attributes (as opposed to “No Follow”).

by Limbo Poet “Separation of Church and State – a Facebook Page automatically provides a privacy layer between the Page (you) and the people who “Fan” your Page.  This goes both ways.  Provocative pictures your old college buddy just found, uploaded and tagged of you don’t get shared to your Fans. Conversely, your Fans have an understanding that by becoming a fan they won’t be divulging private information as well.

by Ian Vaughan “The Landing Page – you can set any one of your tabs to be the first one shown to NON Fans.  That means you can create a Tab specifically designed for the new visitor.  For a relocation agent that would be “Why it’s so great to live in Sunny Acres”.  That Tab could be Photos, Videos, or even a custom built tab.  Engage me on your neighborhood and guess who I’m going to call to show me a house?

by  Ahmed Amir  “Voted OFF the Island” – It’s a little known fact but pushing your new listings out to your friends (via your personal profile) is a violation of Facebook’s Terms of Service as well as it’s Facebook Site Governance: Statement of Rights and Responsibilities.  You can read more here.  And I know what you are thinking… there’s many agents breaking that law on a daily basis and Facebook hasn’t yet voted them off the island (yet).  True but there’s nothing stopping them from starting tomorrow.  That’s happening right now on Flickr and Video sites like Vimeo.

by powerbooktrance “Say my Name” – Like a personal profile your Facebook Page can also have it’s own custom URL.  In the world of Custom URLs there’s can only be one Facebook.com/SunnyAcres.  While most people opt for their own name for their personal profile (i.e. I’m http://facebook.com/MikeMueller ) when it comes to a Fan Page it’s all about business, it’s all about branding.  Secure a custom URL and your business card and other advertising could simply state  “Find us online at Facebook.com/SunnyAcres” Now there’s real value on a couple of different levels!

So there’s 5 reasons I think every real estate agent needs to have their own Facebook (Fan) Business Page.  Give me ten minutes and I could come up with 5 more reasons.  I do have to add a couple more thoughts to the conversation…

  • Having a Page does not mean you can just automate the process and walk away.  It’s not a “set it and forget it” concept.
  • Having a Page does not mean you can simply Broadcast.  Having any exposure on any social media also requires a significant amount of listening as well.  Some might say that is much more important than the broadcasting.
  • Having a page does not mean it’s business only.  Quite the opposite.  You can still have the same personality traits that make you a wonderful human being also come out in your Page.
  • Having a Page is one thing, having a page that engages others is another.  Yes, I build Custom Facebook Business Pages but I have seen plenty non custom pages that do a great job engaging others.

Want to start you Facebook Business Page?  Start by logging in to facebook as usual, then go to http://facebook.com/pages/manage

Want a little video?  Here’s Robert Scoble and Caitlin O’Farrell (she’s from Facebook)

 

Easy Peasy Lemon Squeezy!

 

 


This post brought to you courtesy of Mike Mueller.
Feel free to ReBlog or ReTweet as you like as long as you
credit the source (him).
Did you know?  He's for hire! He builds
Blogs, Graphic Images and Widgets and Facebook Pages and besides… He knows lots of really cool stuff.

Hire Mike (925) 456-4567

 

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________________________________________________________________________________________________

PREA SIGNATURE REALTY

Download Property BrochuresView Our Listing PresentationWatch Our Property Videos on YouTube

PREA Signature Realty is a full service brokerage located at 1709 Park Avenue in the Lafayette Square neighborhood of the City of St. Louis.  PREA Signature proudly serves the following city neighborhoods:  Lafayette Square, Soulard, Benton Park, Benton Park West, Downtown Loft District, Forest Park Southwest, Central West End, Tower Grove East, Tower Grove South, Compton Heights, Shaw, The Hill, Dogtown, Carondelet, Holly Hills, St. Louis Hills, Dutchtown, and the Other Historic Neighborhoods of the City of Saint Louis, Missouri. 

The opinions expressed herein represent the opinions of the author only and do not reflect the opinions of PREA Signature Realty.  All photos and written content were produced by PREA Signature Realty.  All Rights Reserved - PREA Signature Realty (2009).  This content may not be reproduced or reprinted, except for Active Rain re-blogging, without express written permission of PREA Signature Realty.

For more information, visit our website at www.PREASignatureRealty.com or contact Ryan Shaughnessy at 314-971-4381 or send an email to Ryan@PREASignatureRealty.com